INSENNA Platform · Pioneer Preview · 40% OFF

Value-Driven Sustainability

The operating system
built to make
sustainability perform.
This is INSENNA.

Seven integrated modules. One system. Built to make sustainability perform across your entire organization.

Discover how
20+ Years Proven in: Airports Smart Cities Industries Zero Landfill Award-Winning

Purpose without performance is just noise. Sustainability has had enough of that. That changes now.

Sustainability has been treated as a cost center.

Most organizations run it as a compliance requirement or a brand narrative. Not as a strategic unit. It spends. It rarely pays off.

Sustainability has never had an available operating system.

Some organizations have intentions but no structure. Others have structure but no results. Others have results but cannot scale. Others scale but want to be the reference.

One gap. Every level. No operating system.

Sustainability produces reports. Not results.

No financial ROI. No environmental impact at scale. No operational efficiency. Sustainability that cannot demonstrate performance is a liability. And liabilities get cut.

The Shift

Sustainability has its operating system. Finally.

Sustainability is a force. INSENNA is the system that makes it perform. The first operating ecosystem purpose-built to transform environmental strategy into a high-performance unit. Financially. Environmentally. Operationally.

Where most are today
Support Function
Compliance. Reporting. Cost.
→
The transition
Business Unit
Strategy. KPIs. Accountability.
→
Where you're going
Impact Unit™
Performance. Value. Results.

What if sustainability became the highest‑performing unit in your organization?That's our vision.

To make sustainability one of the most valuable
and high-performing functions in every organization.

And that future is closer than it appears.

INSENNA is building the operating system
to make it possible.

20
Years
5
Sectors
4
Continents

The INSENNA Founder

Twenty years transforming sustainability into
high-performance operational systems
across the globe.
Now it's yours.

Rodrigo Tavares is a sustainability and circular economy leader who spent nearly two decades transforming environmental strategy into high-performance operational systems across some of the world's most complex environments. Every operation he touched became an industry reference. Every lesson became a building block. INSENNA is the result.

Switch between a quick read and the full record.

The Beginning · 2007-2010
2007
- 2010
Quatro Elementos Project
Ação Social do Paraná · Instituto HSBC Solidariedade
Curitiba, Brazil
Environmental Consultant
Main Impact
Transformed a kindergarten in Curitiba into aSustainability reference institution
2008
- 2010
ECO-Cidadão Project
Aliança Empreendedora
Curitiba, Brazil
Circular Economy & Community Infrastructure
Main Impact
+500%recycling workers' income
Industry · 2010-2017
2010
- 2014
AmBev 2012
AmBev
Lages, Brazil
Environmental Operations Leadership, 4 roles in 4 years
Main Impact
99.48%recycling rate · +15% revenue · +€0.61M
ZERO operational downtimewater and effluent treatment plants
90%reduction in water & effluent plant unavailability
Awards
AMBEV World Champion3 consecutive years, global benchmark
AmBev Environment Star 2012
Double Bonustop performer in plant
2014
- 2017
Renault media interview 2017
Grupo Renault
Curitiba, Brazil
Sustainability & Industrial Risk Leadership
First
First ZERO Landfill plantin Renault Group outside Europe, entire group benchmark
Main Impact
ZERO waste to landfill
€4.1Msavings through circular economy projects
-45% waste management costpassenger vehicle plant · -53% utility vehicle plant · -35% engine plant
-20% waste generation
-14% effluent treatment costper vehicle produced
-50% non-conformitiesISO 14001 certification
Renault sustainability recognition 2017
Aviation · 2017-2021
2017
- 2021
ETE wastewater treatment Salvador
VINCI Airports
Salvador, Brazil · 2017-2021
Belgrade, Serbia · 2020-2021
Airports Environmental Manager
Firsts
1st Zero Effluent Discharge Airport in Braziland in VINCI globally
1st Zero Landfill Airportin Brazil
1st Airport Solar Farmin Brazil, supplying 30% of energy demand
Main Impact
ZERO waste to landfill
ZERO effluent discharge
-43%OPEX reduction
790 toneladas de CO₂eliminated per year via solar farm
-35% water consumption
-75% birdstrike
ACA Level 1 & 2 certification100% regulatory compliance
Awards
Most Sustainable Airport in BrazilANAC + Ministry of Infrastructure, 2019, 2020, 2021
Green Airport RecognitionACI-LAC, 2019
Environmental Management Advanced SealANAC, 2019, 2020, 2021
ACI World Sustainability CommitteeAirports Council International · invited member
Global Scale · 2020-2026
2020
- 2026
ITAérea Masters ceremony speech
ITAérea
Madrid, Spain
Co-Director & Professor, Master in Sustainable Air Transport Management
Main Impact
Executive leadership and professor of a world-class aviation sustainability programone of the most specialized Masters in the sector globally
ITAérea Masters UN Palace 2022 ITAérea speech 2022
Smart Cities · 2021-2026
2021
- 2024
NEOM Social Responsibility Award
NEOM
NEOM, Saudi Arabia
Resource & Waste Manager, NEOM Communities
First
Activated circular economy at remote smart-city scale, built from zerono precedent · no infrastructure · no playbook
Main Impact
75%landfill diversion, from zero infrastructure
-45%food waste reduction
15,000+ recycled productsvia TRASHPRESSO plastic micro-factory
90,000 single-use cups eliminatedper month, smart reusable systems
Awards
NEOM Innovation Award 20241st Place, NEOM Group
NEOM Social Responsibility Award 20231st Place, NEOM Group
NEOM Ops Teams Appreciation 2022RWM-Communities Team · recognized by Senior Executive Director, NEOM Operations
2024
- 2026
Environmental Leader of the Year 2025
NEOM
NEOM · Saudi Arabia
Resource & Waste Regional Manager, Oxagon & NEOM Airports
Main Impact
-26.5%CAPEX savings through infrastructure redesign
+46%revenue exceeded vs financial targets
74%asset optimization
Awards
Environmental Leader of the YearPolyNext Awards & Conference, Dubai 2025
Saudi Premium ResidencyGovernment of Saudi Arabia, Special Talent, Circular Economy
SustenTalks 2024 Environmental Leader of the Year 2025 PolyNext Awards 2025
INSENNA · 2026
2026
INSENNA Solutions
Global
Founder
Academic Formation
Chief Sustainability Officer Certificate
Massachusetts Institute of Technology
2022-2023
Circular Economy and Sustainable Business
University of Chicago
2022
Master in Sustainable Air Transport Management
ITAérea Aeronautical Business School
2020-2021
MBA, Business Management
Fundação Getulio Vargas (FGV)
2012-2013
MBA, Environmental Management Systems
PUC/PR
2009-2010
Environmental Engineering
PUC/PR
2004-2008
"
I've been blessed with extraordinary opportunities.
To learn. To put into practice. To make dreams come true.
Now it's my turn to give back.
Better. At scale. To you."
- Rodrigo Tavares

Everything I was privileged to experience,
INSENNA returns to the world.

A maturity path. An operating system. A new way to run sustainability.

Every level you reach,
the vision gets wider.

Four levels. One operating system.
Each layer expands the structure, capability and impact of your sustainability function.

Level 01
INSENNA Foundations

Build your sustainability operating system from the ground up.

Create and connect Impact Units, define purpose, flows, value streams, ownership and governance. Set indicators, track performance, analyze gaps, identify root causes, prioritize initiatives and drive decisions through the INSENNA operating system.
Level 02
INSENNA Performance System

Turn performance management into operational discipline.

Standardize routines, strengthen processes, implement procedures, manage results, run self-assessments and create recognition systems that sustain performance over time.
Level 03
INSENNA Excellence

Turn operational teams into autonomous Impact Units.

Bring the mindset and management system to operators, technicians and supervisors - building ownership, autonomy and accountability so performance scales from leadership to operations.
Level 04
INSENNA Value-Driven Sustainability

The full expression of the INSENNA ecosystem.

Sustainability operates as a value-generating business function - integrated, measurable, autonomous and able to prove its impact through performance.

Where the INSENNA Ecosystem
comes to life.

Start with Foundations. Expand into Performance Systems.
Scale through Excellence. Evolve into Value-Driven Sustainability.

The digital operating system behind the INSENNA ecosystem.

INSENNA Foundations

Live at launch Available at launch

INSENNA Performance System

Next expansion

INSENNA Excellence

Future release

INSENNA Value-Driven Sustainability

Ecosystem vision

WHAT IS AVAILABLE AT LAUNCH?

Everything required to build and operate
your first Impact Units.

Seven tools.
Your Impact Unit at the center of all of them.

WHAT IS AN IMPACT UNIT?

An Impact Unit is a structured, measurable sustainability operation. It has defined scope, purpose, targets and strategy, all connected to deliver real environmental and financial performance.

It is the core unit of work inside INSENNA.

IDENTITYThe first act of ownership is naming what you are building.
PROVIDERS For each Feed, who provides it.
Provider A
Provider B
Provider C
FEEDS The inputs that nourish your Flows.
Feed 1
Feed 2
Feed 3
ASPIRATION The bold dream. The impact we want to cause. "Our Aspiration is to..."
CORE PURPOSE Our reason for existing. "Our reason to be is..."
FLOWS Macroprocesses transforming inputs into real impact.
Flow 1
Flow 2
Flow 3
Flow 4
VALUE STREAMS The real value your Impact Unit delivers.
Value Stream A
Value Stream B
Value Stream C
VALUE RECEIVERS Those we exist to create value for.
Receiver A
Receiver B
ENABLERSThe resources and capabilities that support your Impact Unit.

Every Impact Unit
begins with Foundations.

Discover the operating system already available at launch.

Explore Foundations

Dois produtos. Uma missão:
Fazer sustentabilidade performar.
Escolha o seu.

Curso + INSENNA Platform
INSENNA Foundations
Aprenda o INSENNA Foundations, a camada 1 do INSENNA Method. Conheça a base do modelo mental e de gestão que transforma sustentabilidade em performance e aplique o seu conhecimento na INSENNA Platform por 12 meses.
LANÇAMENTO EM DEZEMBRO 2026
Preço especial de lançamento: R$3.999
Pré-Venda aberta: 40% OFF para as 100 primeiras compras
R$ 3.999
R$ 2.399
pagamento único
  • + de 10 horas de Videoaulas do INSENNA Foundations (acesse quando quiser por 12 meses)
  • Acesso completo à INSENNA Platform por 12 meses (grátis):
    • para 1 usuário
    • 5 Impact Units incluídas
  • INSENNA AI incluída grátis (100 créditos/mês)
  • INSENNA Smart Cards - Pack Sonho, Visão e Gestão (grátis)
ASSINATURA INSENNA PLATFORM
INSENNA Platform: O nosso sistema operacional
Construa e Gerencie suas Impact Units na INSENNA Platform, o sistema operacional desenvolvido para sustentabilidade performar e para sua rotina ser mais produtiva.
COMECE AGORA
Preço especial de lançamento: R$340/mês
Preço especial de lançamento:
R$4.080/ano R$3.740 1 mês grátis
OFERTA PIONEER: 40% OFF para as 100 primeiras compras
R$ 340/mês
R$ 204/mês
preço pioneer com 40% off
R$ 3.740/ano
R$ 2.244/ano
preço pioneer com 40% off
  • 7 módulos completos integrados
  • INSENNA AI incluída grátis (100 créditos/mês - não cumulativos)
  • 5 Impact Units incluídas grátis
  • INSENNA Smart Cards - Pack Sonho, Visão e Gestão (grátis)
  • Acesso multi-usuário

Your Impact Unit is just the beginning.

Foundations gives you everything required to design, operate and continuously improve your Impact Unit. From structure to results. From insights to execution.

00 INSENNA Method

The learning surface.

INSENNA Method is the learning surface that teaches every user the structured approach that organizes your entire sustainability business and operations, from a single Impact Unit to your full organization. Every tool inside INSENNA is built on the method. It onboards new users with a guided walk-through, layers context through master help overlays on every screen, and surfaces inline tooltips exactly when a user needs the next concept explained. Lesson videos are in production. Everything else is already live.

  • Onboarding flow on first login and Onboarding Tour replay button on every module
  • Master help overlays on every tool guiding your journey
  • Contextual tooltips on every interactive element
  • Quick Inspiration, examples and Real Cases embedded
  • Per-section lesson triggers
  • Power Tips embedded across all modules
  • INSENNA Foundations Journey: badges and certifications for your level of advance
  • Bilingual interface: EN + PT-BR
01 Impact Unit Builder

Design your organizational structure and build your Impact Units.

Impact Unit Builder is where strategy starts. The unit you build here: Single, Connected Operations, Multi-Region Group, or Global Enterprise. Becomes the spine every other tool reads from. Define your organizational structure, set up your Impact Units hierarchy and build the Impact Units. Builder configures up to four-tier hierarchy with parent-child relationships, assigns owners per unit, and builds the Impact Units connecting 9 strategic blocks: Identity, Aspiration, Core Purpose, Value Streams, Value Receivers, Flows, Feeds, Providers, and Enablers.

  • Up to four-tier hierarchy: Single, Connected Operations, Multi-Region Group, Global Enterprise
  • Impact Units structure tool with drag and drop for easy and flexible adjustments
  • Step-by-step canvas to build your Impact Units across 9 strategic blocks
  • Value Stream prioritization tools
  • Power Tips, Quick Inspiration, examples and real cases embedded inline
  • Builder KPI management
  • Presentation Mode with carousel that auto-rotates through all modules
  • Export and Share to PDF and social media
  • Organization Dictionary for spell-checking
  • Send-to-Action-Plan wiring from any Power Tip
  • Foundations Journey tracks 11 criteria toward the first badge and certificate
02 Impact Tracker

Define, track and manage your Impact Unit indicators.

Impact Tracker converts the unit you built into indicators to manage your Impact Unit performance and Value Receivers satisfaction. Define annual targets, break them into monthly milestones, assign owners and monitor in real time. Traffic-light color coding identifies what is on track and what needs attention. Cascade indicators to other Impact Units, build composed indicators from other indicators, and roll up results from children units with real-time updates. Wired to the Action Plan and to INSENNA Performance Strategy. The INSENNA Inspiration Library comes as a bonus with 1,260+ indicators across 45 disciplines.

  • Impact Goals and Performance Drivers management
  • Create indicators, set targets, distribute across months, add historic data
  • Composed indicators and custom formulas for auto-calculation
  • Cascade mandatory or optional indicators to other Impact Units
  • Roll-up from children Impact Units with automatic aggregation
  • Traffic-light color coding: at a glance, what is on track and what needs attention
  • Off-target notifications and alerts to add actions addressing the gap
  • Visual Impact Unit Score and Performance view
  • Excel-style keyboard navigation
  • INSENNA Inspiration Library: 1,260+ indicators across 45 disciplines, with search, import and edit
  • Presentation Mode with carousel that auto-rotates through all modules
  • Export and Share to PDF, Excel and social media
  • Fully responsive on mobile
  • Foundations Journey tracks 6 criteria toward the second badge and certificate
INSENNA AI
AI
03 INSENNA Dashboard

The Dashboard turns your Tracker data into a story everyone in the room can read in seconds.

Every active indicator becomes a card with result vs target, monthly trend, and a quick link to the Action Plan when the gap needs work. Three highlight pills identify the unit demanding your attention right now: Top Performer, Biggest Mover, Needs Attention. Forecast extrapolates the next quarter. Focus mode filters to what matters most. Present mode strips the chrome so the Dashboard reads from across the boardroom.

  • Visual cards: result vs target, monthly trend, Action Plan quick-link
  • Top Performer, Biggest Mover and Needs Attention highlight pills
  • Trend forecast extrapolating the next quarter
  • Flexible layout: Focus mode, sort by worst, Impact Goals only or with Performance Drivers, monthly or YTD
  • Presentation Mode with carousel that auto-rotates through all modules
  • Export and Share to PDF and social media
  • Onboarding tour with replay and Power Tips in master help
  • Mobile-responsive view
INSENNA AI
AI
04 Performance Strategy

Turn data into strategic decisions for performance.

With INSENNA Performance Strategy, choose a goal, identify the GAP between where you are and where you want to be, dig into root cause analysis to understand why the gap exists, brainstorm ideas, turn them into initiatives, evaluate them through strategic alignment, regulation, risk and financial lenses to make decisions, and activate the projects that will make your Impact Unit perform.

  • 8 strategic sections: Goal, GAP Analysis, Root Causes, Ideas, Initiatives, Evaluation, Decisions, Project Activation
  • GAP analysis canvas with quantitative charts (Bridge, Pareto, Trend) and cause tools (Ishikawa, 5 Whys)
  • Root causes table and ideas brainstorming to close the GAP
  • Initiative evaluation through 4 strategic lenses: Strategic Alignment, Regulation & Compliance, Risk & Reputation, Financial Attractiveness
  • Evaluation results in a recommendation: GO, HOLD, NO GO
  • Configurable lenses and adjustable recommendation formula per your organization's priorities
  • Activated initiatives wire directly into the Action Plan and governance routine
  • resentation Mode with carousel that auto-rotates through all modules
  • Export and Share to PDF, PowerPoint, PNG and social media
  • Mobile-responsive view
  • Foundations Journey tracks 10 criteria toward the third badge and the Impact Unit Strategist certificate
INSENNA AI
AI
05 Action Plan

Estratégia encontra responsabilidade, execução e prazo.

Central Action Plan wired with all INSENNA modules, where clear actions, clear owners and clear deadlines are defined and managed. The Action Plan bridges strategy and execution inside your Impact Unit, so decisions become results.

  • Registre e gerencie ações: AP #, Data, Follow-up, Origem, KPI/Assunto, Ação, Comentários, Responsável, Prazo, Status
  • Status com código de cores: OK, Ongoing, NOK
  • Conectado a todos os módulos da INSENNA: Builder, Tracker, Dashboard e Performance Strategy
  • Anexe arquivos e fotos
  • Exibição flexível: ordenação, mostrar/ocultar colunas, chips de vencimento
  • Escolha em Action Plan de lista ou Kanban
  • Crie Projetos com sub-tarefas e linhas de árvore
  • Exportação completa para Excel com template completo
  • Notificações unificadas em toda a plataforma
  • Seletor de responsável a partir de responsáveis no Builder/Tracker, Impact Units vinculadas e usuários da plataforma
  • Visão de Rotina Pessoal: ações privadas visíveis apenas para o usuário logado
  • Presentation Mode com carrossel que rotaciona automaticamente por todos os módulos
  • Exportação e compartilhamento em PDF, Excel e redes sociais
  • Visão responsiva para dispositivos móveis
INSENNA AI
AI
INSENNA Meetings

Gerencie suas reuniões por comando de voz, com extração automática de ações, geração de atas e relatórios. A sua reunião inteira sem você escrever uma única palavra.

O INSENNA Meetings entrega um sistema completo de gestão de reuniões para sua Impact Unit: da estrutura e pauta até a condução ao vivo, presença, gravação e follow-up. Nada se perde entre as sessões.

  • Blueprint: pauta estruturada com objetivos, participantes, decisões e entregáveis
  • Preenche automaticamente e-mails de participantes já cadastrados. Convites Google Agenda com um clique.
  • Lista de Presença vinculada aos participantes do Blueprint
  • Meeting Run: modo de condução ao vivo com visão foco, cronômetro e pauta passo a passo
  • Gravação de áudio em 48kbps para separação de falantes
  • Recorrência: semanal, quinzenal, mensal. Edite qualquer ocorrência futura.
  • Impact Follow-up e Results Impact Meeting: os dois rituais mínimos de reunião INSENNA
  • Ações criadas em reuniões conectam diretamente ao Action Plan
  • Múltiplos planos de reunião por Impact Unit
INSENNA AI
AI
06 INSENNA You Zone

Your zone. Where you zone in.

While every other INSENNA tool answers what your Impact Unit needs to deliver, the You Zone holds the daily rhythm of the human running it. Six widgets share a single canvas: the day's INSENNA Glow ritual, the Week Challenge, the Action Plan tasks you want to focus, the KPIs you pinned to watch, a flexible calendar with day / week / month / year views for you to organize the tasks you want to focus on, and a multi-purpose digital Notebook that adapts to whatever you need: to-do list, whiteboard, free canvas or meeting-notes capture. Open it as your morning landing page. Few minutes here are enough to set the tone of the next eight hours with motivation and productivity.

  • Glow of the Day widget mirroring the daily curated INSENNA message, with favorite and share
  • Week Challenges for self-development with one growth habit per week
  • Action Plan Tasks: Every action you own in the Action Plan lands here, filtered by horizon (today, 7 days, 14 days, 30 days, all open), to help you plan your agenda and improve productivity
  • Flexible Calendar with day, week, month and year views; drag tasks from the Tasks widget to schedule
  • Calendar resize handles snap to 15-minute increments; side-by-side overlap layout mirrors Outlook
  • KPIs widget showing indicators pinned from the Tracker, with traffic-light deltas
  • Multi-purpose digital Notebook: to-do list, whiteboard, free canvas, vision board, meeting-notes capture
  • Seven paper templates per Notebook page: blank, ruled, dotted, squared, agenda, to-do, whiteboard
  • 100+ INSENNA stickers across 7 categories with custom color recolor on insert
  • Six-variant Laser Pointer for live presentations: red dot with or without trail, green dot with or without trail, blue ring, spotlight
  • Multi-select with Shift+Click, box-select drag, Ctrl+Z undo across moves and erases
  • Image and PDF imports turn into canvas objects you can annotate on top of
  • Multi-page Notebook with auto-save on every stroke. You never press save
  • Header KPI pills tracking weekly Action Plan execution: planned, done, % execution, overdue
  • Customizable widget grid: choose which widgets appear and their order
  • Sidebar shortcuts to full Glow, full Notebook, KPI detail and Foundations badges
  • In-app feedback chat: send a message, attach the page context, get an answer without leaving the platform
  • Bilingual interface: EN + PT-BR
INSENNA
INSENNA A I
Fale ou escreva o que você precisa e ela faz pra você.
INCLUSA GRÁTIS EM TODOS OS PLANOS PAGOS

A INSENNA AI faz em segundos o que tomava os seus dias: monta os seus indicadores, acha a causa dos resultados ruins, cria planos de ação, gerencia suas reuniões, ajuda a tomar decisões e escreve os seus relatórios.

É como ter um especialista que conhece o seu negócio, integra todas as ferramentas INSENNA, faz o seu trabalho manual e analítico e nunca inventa um número, sempre seguindo o INSENNA Method.

A INSENNA AI vive dentro de cada ferramenta e enxerga os seus dados reais, não um resumo. Você fala com ela por texto ou por voz, pede, e ela faz, sempre mostrando uma prévia antes de confirmar. Você no controle, sempre.

Tracker

Cria e corrige indicadores, inclusive compostos e consolidações de grupo (roll-up). Simula cenários e metas (what-if e goal-seek). Gera análises e relatórios de performance por Impact Unit, por indicador e por dono. Quando um indicador fica fora da meta, propõe um plano de ação de recuperação baseado no INSENNA Method.

Dashboard

Lê todas as suas Impact Units de uma vez, responde perguntas sobre o conjunto e gera relatórios executivos e gráficos pra você enxergar onde o negócio está ganhando e onde está perdendo.

Performance Strategy

Com os dados e as informações que você traz, ajuda a estratificar o GAP e a identificar a causa fundamental, gerando os gráficos, o Ishikawa e os 5 Porquês. Ajuda a propor ideias pra matar essas causas, a avaliar a qualidade das causas identificadas, a recomendar quais iniciativas priorizar e a avaliar cada iniciativa pra tomada de decisão.

Action Plan

Adiciona e atualiza ações por comando de voz, gera relatórios por indicador, por projeto e por dono, e te ajuda a gerenciar o plano inteiro.

INSENNA Meetings

Cria o blueprint, conduz a reunião inteira por comando de voz, extrai as ações discutidas, transcreve, gera a ata e os relatórios de eficiência e frequência. Você faz a sua reunião inteira sem escrever uma única palavra.

E o mais importante: ela segue um método. Quando um resultado está ruim, ela não empilha tarefa. Ela te ajuda a rastrear a causa raiz, achar o elo quebrado e agir onde resolve de verdade.

See the tools in action.

Scroll down for interactive walkthroughs of all 5 tools, from the Impact Unit Builder to the Action Plan.

01Impact Unit Builder
→
02Impact Tracker
→
03Dashboard
→
04Performance Strategy
→
05Action Plan
→
06Foundations Guide
01 Impact Unit Builder
01

Impact Unit Builder

01 / 03 Choose your structure

Build the strategic foundation. Define structure, set up hierarchy, and create your Impact Unit from 9 essential building blocks.

01 Structure
02 Hierarchy
03 Build
01 IMPACT BUILDER Step 1 of 3 4 structures. Pick yours. Choose the architecture that best fits your organization.
Option 1 Single Impact Unit One team. One scope. Start simple. 1 level
L1
Option 2 Connected Impact Units Multiple units under a shared group. 2 levels
L1 L2 L2 L2
Option 3 Multi-Region Group Divisions across geographies. Built for scale. 3 levels
L1 L2 L2 L3 L3 L3 L3
Option 4 Global Enterprise Full hierarchy. Group, Division, Region, Site. 4 levels
L1 L2 L2 L3 L3 L3 L4 L4 L4 L4 L4
Impact Unit Builder Step 2 of 3 Set up your Impact Units. Define ownership and connect your Impact Units.
L1 ★
—
Owner: —
2 children
L2
—
Owner: —
2 children
L2
—
Owner: —
2 children
L3
—
Owner: —
No children
L3
—
Owner: —
No children
L3
—
Owner: —
No children
L3
—
Owner: —
No children
L2
—
Owner: —
1 child
L3
—
Owner: —
2 children
L4
—
Owner: —
L4
—
Owner: —
01 IMPACT BUILDER Step 3 of 3
Build your Impact Unit. Your Impact Unit is built.
Piece by piece, purpose becomes structure. Structure becomes performance.
Impact Unit A
Identity The first act of ownership is naming what you are building.
Sustainability Impact Unit
Providers
For each Feed, who provides it.
Provider A
Provider B
Provider C
Feeds
The inputs that nourish your Flows.
Feed A
Feed B
Feed C
Aspiration
The bold dream that drives us. The impact we want to cause. With intention.
"Our Aspiration is to..."
Core Purpose
One question defines everything. Why do we exist? That's the Core Purpose. Our reason for existing.
Our reason to be is...
Flows
The macroprocesses that transform inputs into real impact.
Flow 1
Flow 2
Flow 3
Flow 4
Value Streams
The real value your Impact Unit delivers. Value Streams. Outputs that generate real value.
Value Stream A
Value Stream B
Value Stream C
Value Stream D
Value Receivers
The outputs go to Value Receivers. Those we exist to create value for.
Receiver A
Receiver B
Receiver C
Enablers The resources that support your Impact Unit. INSENNA Cockpit Performance Strategy INSENNA Glow Data Integration Team Alignment
Impact Unit Builder 1/3 Choose your business structure
Single Impact Unit One team. One scope. Start simple. 1 level
IMPACT UNIT Plant Alpha Environmental Management
Impact Unit Builder 1/3 Choose your business structure
Connected Operations Multiple units under one group structure. 2 levels
GROUP Meridian UNIT North Ops UNIT South Ops UNIT Hub Gamma
Impact Unit Builder 1/3 Choose your business structure
Multi-Region Group Divisions organize regions across geographies. 3 levels
GROUP Meridian DIVISION North Ops DIVISION South Ops REGION N-01 REGION N-02 REGION S-01 REGION S-02
Impact Unit Builder 1/3 Choose your business structure
Global Enterprise Full depth: groups, divisions, regions and sites. 4 levels
GROUP Meridian DIVISION North Ops DIVISION South Ops REGION N-01 REGION N-02 REGION S-01 REGION S-02 Site A Site B Site C Site D Site E Site F Site G Site H
Your organization. Your structure.
GROUPMeridian GroupCEO
DIVISIONNorth OpsVP North
SITEPlant AlphaOps Lead
SITEPlant BetaOps Lead
DIVISIONSouth OpsVP South
SITEHub GammaSite Mgr
Drag any node to reorganize. Assign owners at every level.
01 - IDENTITYSustainability Impact Unit
08
PROVIDERS
Policy Corp.
Env. Agencies
Water Supplier
Energy Provider
Internal Procs.
07
FEEDS
Env. guidelines
Legal requirements
Potable water
Electricity
Waste stream
03
Become the national benchmark in sustainable operations
02
Develop and implement an Environmental Management System that delivers real results for the business and for a better world.
04
Circular Economy→
Effluent Mgmt→
Energy Consumption→
Env. Monitoring→
CAPEX & OPEX→
Env. System Mgmt→
Water Mgmt→
05
Waste managed
EMS certified
Energy targets met
Water targets met
OPEX optimized
Revenue optimized
06
Group
Internal teams
Investors
Environment
Society
Customers
Env. Agencies
09ENABLERSHuman ResourcesOccupational SafetyInternal support deptsCorporate systemsEnv. toolsOPEX and CAPEX
Impact Unit™
BADGE EARNED
Impact Unit Builder
INSENNA Foundations
02

Impact Tracker

Set targets, track monthly results. Impact Goals flow from your Impact Units. Parent units roll up from children automatically.

5 / 6Impact Goals on track
6Impact Units tracked
02 IMPACT TRACKER
Bring your
Impact Unit to Life.
Aligned with your Impact Unit...
Sustainability Impact Unit
PROVIDERS
FEEDS
ASPIRATION
CORE PURPOSE
FLOWS
VALUE STREAMS
VALUE RECEIVERS
...Define the Goals and KPIs to measure your performance.
IG
PD
02 IMPACT TRACKER
IGImpact Goals
PDPerformance Drivers
IG
Diversion from Landfill
% ↑
PD
Waste Segregation Awareness Compliance
% ↑
PD
Contracts for Offtakes Signed
% ↑
IG
Water Consumption
m³ ↓
PD
Water Leakage Maintenance Work Orders Closed
% ↑
INDICATOR TRACKER
INSPIRATION LIBRARY
INDICATOR
TARGET
JAN
FEB
MAR
APR
MAY
JUN ★
JUL
AUG
SEP
OCT
NOV
DEC
IG
Diversion from Landfill
% ↑
JAN—
FEB—
MAR—
APR—
MAY—
JUN—
JUL—
AUG—
SEP—
OCT—
NOV—
DEC—
+
PD
Waste Segregation Awareness Compliance
% ↑
JAN—
FEB—
MAR—
APR—
MAY—
JUN—
JUL—
AUG—
SEP—
OCT—
NOV—
DEC—
+
PD
Contracts for Offtakes Signed
% ↑
JAN—
FEB—
MAR—
APR—
MAY—
JUN—
JUL—
AUG—
SEP—
OCT—
NOV—
DEC—
+
IG
Water Consumption
m³ ↓
JAN—
FEB—
MAR—
APR—
MAY—
JUN—
JUL—
AUG—
SEP—
OCT—
NOV—
DEC—
+
PD
Water Leakage Maintenance Work Orders Closed
% ↑
JAN—
FEB—
MAR—
APR—
MAY—
JUN—
JUL—
AUG—
SEP—
OCT—
NOV—
DEC—
+
IG
Total Waste Generated in the Region
t ↓
JAN—
FEB—
MAR—
APR—
MAY—
JUN—
JUL—
AUG—
SEP—
OCT—
NOV—
DEC—
+
IU SCORE
Impact Unit Performance
—
—
—
—
—
—
—
—
—
—
—
—
INSENNA
Inspiration Library
A curated catalogue of 1,240 performance indicators across 45 environmental management disciplines.
🔍 ×
IG
Waste Footprint per Revenue
Waste & Circular Economy
IG
Total Waste Generated in the Region
Waste & Circular Economy
Import →
PD
Waste Contracts with Performance Clauses
Waste & Circular Economy
PD
Waste-related CAPEX Execution
Waste & Circular Economy
1,240+ indicators · 45+ disciplines
03 DASHBOARD
Indicator TrackerJAN – JUN 2026
Indicator
Target
JAN
FEB
MAR
APR
MAY
JUN ★
IGDiversion from Landfill – %
100
62
78
85
92
100
100
IGWater Consumption – m³
2,000
2,800
2,200
1,900
1,850
1,800
1,750
IGTotal Waste Generated – t
1,000
912
1,150
1,080
950
900
850
PDWaste Segregation Compliance – %
100
74
100
100
100
100
100
PDWater Leakage Work Orders – %
100
81
100
100
100
100
100
PDContracts for Offtakes – %
100
55
100
100
100
100
100
IU SCOREImpact Unit Performance
0%
0%
33%
67%
100%
100%
IG
Diversion from Landfill – %
S. Carvalho
ON TARGET
TargetOnOff
PD
Waste Segregation Compliance – %
J. Gazal
ON TARGET
TargetOnOff
PD
Contracts for Offtakes – %
L. Tavares
ON TARGET
TargetOnOff
IG
Water Consumption – m³
C. Charles
ON TARGET
TargetOnOff
PD
Water Leakage Work Orders – %
R. Augusto
ON TARGET
TargetOnOff
IG
Total Waste Generated – t
F. Gazal
ON TARGET
TargetOnOff
BADGE EARNED
Dashboard
INSENNA Foundations
Sustainability Impact Unit
Impact Unit A  ·  2026
INSPIRATION LIBRARY
● NEEDS ATTENTION - 1 Impact Goal off target this month
INDICATOR
TARGET
JAN
FEB
MAR
APR
MAY
JUN ★
JUL
AUG
SEP
OCT
NOV
DEC
IG
Renewable Energy Share
% ↑
≥40
40—
40—
40—
40—
40—
40—
JUL—
AUG—
SEP—
OCT—
NOV—
DEC—
+
IG
CO₂ Reduction
tCO₂ ↑
≥100
100—
100—
100—
100—
100—
100—
JUL—
AUG—
SEP—
OCT—
NOV—
DEC—
+
IG
Water Recycled
m³ ↑
≥5,000
5,000—
5,000—
5,000—
5,000—
5,000—
5,000—
JUL—
AUG—
SEP—
OCT—
NOV—
DEC—
+
PD
Total Waste Generated
t ↓
≤3,333
3,333—
3,333—
3,333—
3,333—
3,333—
3,333—
JUL—
AUG—
SEP—
OCT—
NOV—
DEC—
+
PD
Maintenance Compliance
% ↑
≥90%
90—
90—
90—
90—
90—
90—
JUL—
AUG—
SEP—
OCT—
NOV—
DEC—
+
IU PERFORMANCE
—
—
—
—
—
—
—
—
—
—
—
—
INSENNA INSPIRATION LIBRARY
Never start
from scratch.
🔍
Renewable Energy Share
% · Energy · ISO 50001 aligned
IMPORT
Energy Intensity (kWh/m²)
kWh/m² · Energy · GRI 302-3
IMPORT
Renewable Energy Consumption
MWh · Energy · CDP aligned
VIEW
1,240+ indicators · 45+ disciplines · always expanding
COMPOSED INDICATOR
Define once.
The platform does the math.
a
Energy Produced (MWh)
÷
b
Total Floor Area (m²)
=
result
Energy Intensity (kWh/m²)
Set the formula once. Every monthly result is calculated automatically.
ROLL-UP INTELLIGENCE
One source of truth.
Across every level.
PARENT IU   CO₂ REDUCTION
—
tCO₂
A  180
B  205
C  163
Child IUs aggregate automatically. No manual consolidation needed.
The Builder shapes the strategy.
The Tracker keeps it accountable.
BADGE EARNED
Impact Tracker
INSENNA Foundations
03

INSENNA Dashboard

Your Tracker becomes a visual performance board. Spot gaps instantly. One glance to know where you stand and what needs attention.

IGRecycling Rate - %
OFF
JanFebMarAprMayJun
IGTotal Waste - t
OFF
JanFebMarAprMayJun
IGCO₂ Emissions - tCO₂
ON
JanFebMarAprMayJun
IGWater Reuse Rate - L
ON
JanFebMarAprMayJun
04

Performance Strategy

From gap to root cause to decision. Structured analysis tools guide you from what is wrong to what to do - with financial and strategic evidence at every step.

The Goal
Gap Analysis
Root Causes
Decision
1The GoalDONE
Pick the indicator, frame the gap, set the deadline.
Aumentar Taxa de Reciclagem de 78% para 100% até 31/12/2026.
GAP TO CLOSE+22%
OWNERA. SantosCircular Economy Mgr
Recycling Rate
Gap: 22%
Wood
10t · 45%
Non-Recyclables
9t · 41%
Glass
3t · 14%
Bridge Chart Trend 5 Whys Ishikawa
ROOT CAUSEIMPACTIDEA TO ELIMINATE
A No internal process for discarded pallets valorization through fixing and reusing. 8% Implement pallet repair and reuse process
B No awareness program about waste segregation at source for employees. 8% Structured awareness program on waste segregation
C No glass color segregation process, blocking recycling market access. 3% Implement glass color segregation process
TOTAL IDENTIFIED IMPACT22%
INITIATIVE
5.1 STRATEGIC
5.2 REGULATION
5.3 RISK
5.4 FINANCIAL
DECISION
I1Pallet Value Loop8% on Recycling Rate
VERY HIGHSTRONGLY ALIGNED
POLICYMANDATORY
VERY HIGHSTRONG REDUCTION
VERY HIGHROI 880%
GO
I2Glass Value Stream3% on Recycling Rate
HIGHSTRONGLY ALIGNED
POLICYMANDATORY
VERY HIGHSTRONG REDUCTION
VERY HIGHROI 120%
GO
BADGE EARNED
Performance Strategy
INSENNA Foundations
05

Action Plan

GO decisions become actions. Actions become results. Watch your indicators improve as the plan executes. Every action connects back to the indicator it moves.

Pallet Value LoopACTIVE
Implement pallet repair procedureA. SantosJun 30
Map external logistics pallet flowL. FerreiraJul 15
Train warehouse team on storage protocolM. RochaJul 30
Pilot glass color segregation at site AlphaC. NevesAug 15
Recycling Rate 78% → 78%
Landfill Diversion 56% → 56%
Impact Unit Builder
Impact Tracker
Performance Strategy
CONGRATULATIONS
INSENNA Foundations
You have completed all foundations milestones. Your Impact Units are designed, measured and actively managed.
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The INSENNA Belief

If it doesn't
perform,
it's not
sustainability.

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More than just a name.

A vision, an ecosystem, and a journey.

INSpiration.

The force that transforms aspiration into action, making dreams come true.

ENvironment, Sustainability.

Source of value, performance and impact.

From aNAra.

To illuminate, in Arabic.

INSENNA resonates with insegnare, ensenar and ensinar: to teach.

It also echoes insan: the Arabic word for human.

INSPIRE. ILLUMINATE. TRANSFORM. PERFORM.

INSENNA exists to inspire transformation and illuminate the path from sustainability to performance.

WHAT IS AN IMPACT UNIT?
IDENTITYThe first act of ownership is naming what you are building.
PROVIDERS For each Feed, who provides it.
Provider A
Provider B
Provider C
FEEDS The inputs that nourish your Flows.
Feed 1
Feed 2
Feed 3
ASPIRATION The bold dream. The impact we want to cause. "Our Aspiration is to..."
CORE PURPOSE Our reason for existing. "Our reason to be is..."
FLOWS Macroprocesses transforming inputs into real impact.
Flow 1
Flow 2
Flow 3
Flow 4
VALUE STREAMS The real value your Impact Unit delivers.
Value Stream A
Value Stream B
Value Stream C
VALUE RECEIVERS Those we exist to create value for.
Receiver A
Receiver B
ENABLERSThe resources and capabilities that support your Impact Unit.